Tweet to promote show provoked a swift reaction on social media: ‘You had me until you called me a Newfie. I find it a derogatory term’

Celebrity chef Anthony Bourdain’s TV show has set off a social media storm after it used a controversial nickname for Newfoundlanders to promote an upcoming show filmed in Canada’s most easterly province.

In the lead-up to an episode featuring a visit to Newfoundland and Labrador, the Twitter account for CNN’s Parts Unknown encouraged viewers to “Embrace the Newfies as they are.”

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Read More Anthony Bourdain show angers Canadians over ‘derogatory’ nickname

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