Gwyneth Paltrow’s company has agreed to pay $145,000 to settle allegations of unscientific claims

Goop, the new age lifestyle and publishing company founded by the actor Gwyneth Paltrow, has agreed to pay a substantial settlement over unproven claims about the health benefits of its infamous vaginal eggs.

Goop’s website still claims that inserting the eggs into the vagina helps “cultivate sexual energy, clear chi pathways in the body, intensify femininity, and invigorate our life force”.

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