As Facebook faces scrutiny over data harvesting, the Lean In author and architect of the company’s controversial business model has kept a low profile

In the wake of the Cambridge Analytica data harvesting scandal, there has been a glaring lack of leadership from Facebook. Almost five days of silence passed before its CEO, Mark Zuckerberg, faced the public with a post to his Facebook profile and a series of well-rehearsed interviews with handpicked media outlets.

As the public bayed “Where’s Mark?”, his right-hand woman, Sheryl Sandberg, has avoided much of the scrutiny, in spite of the fact that she is the architect of Facebook’s data-centric advertising business and a highly skilled communicator.

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