In a year, Ukip has been transformed into an increasingly hard-right populist force. How did it happen?

In a small flat on the edge of Glasgow, the future trajectory of Ukip is taking shape. From here, a fast-growing viral news site pumps out a daily stream of clickbait and conspiracy theory in support of the party’s hardline agenda.

The site, Unity News Network, is run by Ukip’s Scottish youth leader, Carl Pearson, and the activist David Clews. It is one of three suddenly popular outlets pushing the party’s message to a receptive new audience: the young, angry and the digitally savvy.

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