Broadcasters wary of Google’s platform as TV viewing grows 45% year on year in Europe
After dominating video viewing on mobile phones, tablets and computers, YouTube is now setting its sights on the big – or, bigger – screen: the one in the living room.
TV screens are the fastest-growing area for YouTube, according to the company’s chief product officer Neal Mohan. “Mobile phones aren’t even the fastest growing device these days. It’s actually screens like … the living-room screen or television sets, where people turn on the TV and open up the YouTube app when they come home from work, sitting on the couch or what have you.